Norwest Equity Partners (NEP), a Norwest Capital strategy, seeks to invest in growing and profitable middle-market companies primarily across the business services, consumer services, consumer products and industrials sectors. For over 60 years, NEP has created opportunities, jobs, and value by finding and fueling what’s working in successful companies to help build them into industry leaders. Investing nationally from offices in Minneapolis and West Palm Beach, NEP takes a respectful, collaborative approach that sets it apart from other capital sources.

Why do prospects want to do business with the firm?

NEP does the right thing for their companies – always. They invest in unique and/or differentiated companies where they can make a significant impact, together. By listening first and digging deeper, the Firm partners closely with business owners/management teams to leverage their existing industry knowledge in combination with NEP’s deep experience in scaling businesses. Oftentimes, NEP partners with successful business owners that have taken their company to the furthest point and need help taking it to the next level. Making NEP’s companies’ goals their own, the Firm further builds upon core capabilities to accelerate growth and create long-term value for it’s stakeholders.

Why do intermediaries present opportunities and want to conduct transactions with the firm?

NEP has a reputation of being approachable, authentic, and straightforward. Intermediaries know exactly what to expect when working with the Firm. NEP make their jobs easier by setting clear expectations, openly communicating, and moving quickly whether the Firm wants to move forward with a deal or not. Intermediaries have a strong level of comfortability in putting the Firm with any client due to its thoughtful approach and high-level of diligence. NEP is known for working effectively with founder, family and entrepreneur-led businesses, helping to nurture them to further grow their businesses.